Your audience is a set of moderately well-off individuals who regularly take expensive holidays.
Your audience is a set of moderately well-off individuals who regularly take expensive holidays.But, they’re not sure they can afford to buy a second home in the Caribbean.
Even if they can afford it, they’re unclear if it would be a good investment.
To convince the members of your audience that they want to buy one of your properties, you’re going to have to conduct quite a detailed pitch.
If you’ve been paying attention you may have seen that we’ve already mentioned “rhetoric” a couple of times so far in this post – and this is no accident.
You can’t really talk about essay conclusions without talking about rhetoric.
"How you phrase, structure, and present arguments in your essay conclusion can make the difference between winning over a sceptical audience and leaving them unmoved – which could easily make a difference to your overall grade." So what does all this have to do with how you conclude an essay?
This can all seem a bit abstract when we’re dealing with essay writing, so let’s try an analogy.The fact that it’s acquired something of a bad name over the last hundred years or so doesn’t mean it’s not still the foundation of good writing. Both could make an identical set of arguments with the same supporting evidence and elicit entirely different responses in their readers.More importantly, your rhetorical skills can make a huge difference to whether your reader actually buys your argument. It’s true that the excessive use of rhetorical flourishes can rub your reader up the wrong way.But rhetoric is one of the oldest scholarly disciplines in the world.In Classical societies – and in fact right up to the beginning of the twentieth century – it was considered one of the most important disciplines throughout Western society.You may be surprised when we say that an essay conclusion is, in some ways, comparable to a piece of text as emotive as say, Martin Luther King's "I Have a Dream" speech. Ultimately, when you conclude an essay, you want to engage the reader's emotions, whether they be excitement, surprise, contemplation, or a mix of these and more. But, extravagant comparisons aside, what we mean here is that the core purpose of an essay conclusion can be compared to the end of any great speech, monologue or presentation that leaves you feeling something.And it’s true you’re likely to find all of these somewhere in the conclusion of an essay."Words and phrases like 'recap', 'summary' and 'restatement of your thesis' don't accurately describe what an essay conclusion is.And, you need to somehow recap all your central points without simply repeating yourself. We explain it all in more depth below – read on for our tips on how to conclude an essay effectively. It’s a question that seems, on the face of it, to have a perfectly simple answer.It’s the paragraph (or so) at the end of your essay where you bring your essay to a stop by recapping your central arguments, right? If we asked you to list a few synonyms for an essay conclusion, we’re willing to bet you’d come up with a few words or phrases like “recap”, “summary”, “restatement of your thesis”, and so on.