Creativity In Organizations Essay

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Berg, Stanford University (Managing Guest Editor) Michelle M.

Duguid, Cornell University Jack Goncalo, University of Illinois Spencer Harrison, INSEAD Ella Miron-Spektor, INSEAD Why is this special issue important?

Think about a place where creativity would be encouraged and nurtured.

Did you envision an art studio, a theatre, or maybe a child’s playroom?

Creativity is vital to the survival and success of organizations.

In light of this, scholars have now studied creativity for several decades.After all, you generally have a set amount of tasks you need to accomplish, and you’d rather not try something new when it comes to completing them, right?Being creative at work generally means taking risks, which might make you hesitate.Creativity may be an independent variable, mediator, moderator, or any other substantial concept in the paper.The focus can be at the individual, dyadic, group, and/or organizational level.Scope of the Special Issue Following Amabile's (1982) classic definition, creativity is the generation of ideas judged as both novel and useful.Papers for this special issue should have creativity as a central variable, but creativity does not need to be the dependent variable.It’s easy to come up with the same rote concepts for a project or a new campaign, especially if you’ve used them before.But when you start thinking creatively and getting a little daring, you may be surprised at what your brain can come up with.Many recent papers on creativity offer useful additions to old theories, variables, and paradigms, but novel perspectives are increasingly rare.Given the richness, dynamism, and complexity of creativity in organizations, the trend toward incrementalism may be premature.

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