Pet Business Plan

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We must remain on top of emerging technologies because this is our bread and butter.

For networking, we need to provide better knowledge of cross-platform technologies.

For years, we have supported both Windows and Macintosh technology for CPUs, although we've switched vendors many times for the Windows (and previously DOS) lines.

We are also supporting Novell, Banyon, and Microsoft networking, Xbase database software, and Claris application products.

AMT is built on the assumption that the management of information technology for business is like legal advice, accounting, graphic arts, and other bodies of knowledge, in that it is not inherently a do-it-yourself prospect.

Smart business people who aren't computer hobbyists need to find quality vendors of reliable hardware, software, service, and support and they need to use these quality vendors as they use their other professional service suppliers—as trusted allies. It serves its clients as a trusted ally, providing them with the loyalty of a business partner and the economics of an outside vendor.

Our margins are declining steadily for our hardware lines. (add relevant information) Our margins are thus being squeezed from 25% from five years ago to closer to 13 to 15% at present.

A similar trend shows for our main-line peripherals, with prices for printers and monitors declining steadily.

Neither owns more than 15%, but both are active participants in management decisions.

AMT has been caught in the vise grip of margin squeezes that have affected computer resellers worldwide.