Record Store Business Plan

Jen explained that Pete was just a mate she went shopping with for vinyl. From 2002 things got tough as record retailing went into a steep decline.

Jonathan did everything in his power to keep the business on an even keel.

By 2017, Jen’s business had outgrown the shop and she moved out to her own offices.

Most people reading this have probably owned one of her products.

During the next break from university he returned to Chelmsford, where he discovered a new record shop had opened.

It was not stocking much drum & bass, which was his forte, so he struck up a deal with the owner to supply the shop with all the latest drum & bass vinyl.This shop is easy to visit by public transport, being located under the viaduct of Chelmsford railway station, which in turn is next to the bus station.It is an atmospheric location as the shop roof is constructed of corrugated iron within two arches.Both projects turned out to have been instrumental in shaping his career.While at university, Jonathan started organising student nights that gave him the opportunity to test out his blossoming DJ skills.He persuaded the record shop owner to go into partnership with him, Jonathan would sell drum & bass while the owner concentrated on other genres of music.The shop was divided into two, with both having their own counters and walls to display their records.As the shop was new to the party, Jonathan only dipped into the many releases available.He was apprehensive that the music fans of Chelmsford would not come to a drum & bass shop to buy rock and pop releases. Many people commented that they had never come in before because they thought it was only drum & bass. With the new-found customer base that they had gained, they changed direction and started selling all genres of music.The next day when walking to work, he noticed the less-than-flattering picture on a lamp post.Soon he was to see dozens more as, unbeknown to him, his mates had printed off 50 posters and fly-posted them all over Chelmsford.


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